In an ever-competitive digital landscape, investing in a comprehensive advertising strategy has become crucial for success and growth of any business because a majority of consumer interactions and purchases take place online. Many new businesses are growing faster than ever before thanks to the tools available to reach, entertain and provide effective solutions to customers.
A well-constructed digital marketing plan can help to achieve significant business success, whether you’re just starting or have been doing it for years. That has been a catalyst for the exponential experienced by several entrepreneurs that have gone from 0 to multi-6, 7 and even 8-figures in record times.
Enters Joly Tematio, founder of Drogon Consulting: A massive digital agency, one of the fastest growing in Europe, is known for crafting advertising campaigns that generate a flood of qualified leads and convert them into customers at scale.
Joly‘s commitment to serve her clients at the highest level and consistently drive exponential growth has caught our attention and we’ve decided to track her down to learn more about the secret sauce behind her success of her marketing agency.
astonishing work, her story has been featured in numerous international authority publications like Yahoo News, Fox, and ABC.
recently had the pleasure of sitting down with her to talk about her experiences, her upcoming projects and
In fact Drogon Consulting took an insurance company from 0 to over 11000 qualified leads in their pipeline worth $1.2M deals. Joly and her team where the genius behind a high-performance coach scaling from $30k to multi-6 figures per month with Facebook and Youtube ads. Additionally, the agency drove $148K in revenue in 10 days for a mindset & business coach using Meta ads.
With all these achievements, I got interested to know more about the company and how they are helping businesses to thrive. So, I reached out to Joly Tematio, and here is an exclusive interview she shared with our media.
Good morning Joly, thank you for making the time. It’s great to have you here today. Could you start by telling us a little bit about yourself.
Joly Tematio: Good morning! Thank you for having me. I’m Joly Tematio. I live in Frankfurt Germany and I am the head of growth of Drogon Consulting. Most our clients call me the “Queen of consulting” because of the results they achieve working with us, I’m a top 1% advertising consultant driving results for 7-8 figures online experts and coaches. I also mentor 120+ students on launching a freelancing business in the digital marketing space as well as personal branding.
That’s awesome! How did you get started in the digital marketing industry?
Joly Tematio: I started working as a freelance digital marketer since 2018 besides my corporate job as Data Scientist. In 2020 I decided to bet on myself and left the corporate world to go all-in on my business.
The huge sense of hopelessness that most of us experienced in the face of economic uncertainty was a turning point in my life. It sparked a passion and desire within me to master the skills and strategies that would allow businesses to not merely survive but thrive and become unbreakable, no matter what the economy look like.
And as anticipated, during the pandemic many businesses started doubling down on their online marketing efforts to grow their revenue and my clients’ roaster litterally exploded. Being a one-woman-show at the time, I coudln’t handle the workload from all my clients and got burned out.
That’s when I realized that the only way to scale to a 7-figures and beyond was by hiring a team. So I successfully switched from being a freelancer to having a tiny but mighty team that I call my rockstars at Drogon.
How would you compare being a freelancer to having the massive agency you currently run?
Joly Tematio: It’s been a beautiful journey to switch business model. When I got started a few years ago, I never anticipated I’d go on to hire a team and have a dozen of people on payroll.. It happened organically. As the business grew, I realized that it had needs of its own. And knowing what I know now, I’d have probably started hiring sooner.
You know, now our clients are getting way better results and willingly send us referrals because they’re delighted with the level of support they get. To witness them go from being frustrated or spinning their wheels to being over the moon with revenue growth and time freedom once we implement our end-to-end adevrtising solution in their business is truly gratifying.
I remember the early days cold-calling businesses and hustling to land my first few clients. I’m definitely proud of how far we’ve come and I know there’s still so much more we can do so the grind is still on. (laughs)
Beautiful! I can tell how passionate you’re about this. What would you say sets your agency apart from others in the industry?
Joly Tematio: At Drogon, we work with personality brands and online experts. We help them scale their impact and their revenue in an automated fashion so they can work less in their business, especially the clients acquisition side of it, and have more time instead to grow their brand, create memories with their loved ones or host retreats, write that book, etc.
We build, launch and optimize advertising system that makes it unreasonable for them not to add an extra 70k-100k profit on their bottom line.
We have a team of top-rated paid media experts who deeply understand customer psychology and social media advertising. So we are hands-on and focus on result-driven strategies that actually move the needle and make our clients richer.
We also prioritize transparency and communication with our clients to ensure that their targets are met and exceeded.
That’s fantastic. What are your top 3 psychology principles?
Applied psychology in your marketing efforts gets more results, learn to leverage the hundreds of different cognitive biases, and remember that people’s interaction online models their behavior patterns in real life.
In your opinion, what do you believe is the most important aspect of online advertising?
Joly Tematio: The most important aspect of online advertising is understanding your ideal clients avatar better than they know themselves and crafting a marketing message that speaks to their deepest desires and frustrations. You can have the most amazing website or the best-looking ads, but if they don’t resonate with your target audience, they would get lost in the noise. It’s crucial to also look at data and take decision based on metrics rather than letting your emotions or even worse your intuition dictate your actions. I cover these strategies at length on my YouTube Channel.
That makes sense. What advice would you give to someone just starting out as a freelance in the digital marketing space?
Joly Tematio: My advice would be to believe in yourself and just know that if others have succeeded, so can you! I know it sounds super cliché but that’s the first step to achieving anything really. Then really focus and immerse yourself in learning and becoming excellent at your craft. I like to think of media buyers as modern day money managers so the better you become at getting your clients richer, the quicker you’d become richer.
The digital advertising landscape is constantly evolving, especially now with A.I and X.R, it’s so important to stay ahead of the curve. Finally, move with integrity. Don’t be afraid to take risks and bet on yourself – the fastest way to succeed in this industry is to be innovative and willing to experiment..
That’s terrific advice Joly. I got to know that you are launching your first book very soon. Can you please tell us more about it?
Joly Tematio: As an entrepreneur, I have come to appreciate the transformative power of books in shaping one’s life and career. It is a well-known fact that a lack of access to the right information is often the reason why many entrepreneurs fail to reach heightened levels of success. However, I am determined to change that reality and with this mission in mind, I wrote “The Growth Formula“. This book is a comprehensive guide that provides business owners with a proven blueprint for accelerating their growth using paid ads and dominating their respective industries. It is a must-read for any entrepreneur looking to take their business to the next level and make a global impact without sacrificing their lives.
The book is filled with insights, proven strategies, and frameworks that we’ve used to generate over $13M revenue for our clients in the past 2years in business. I have distilled those golden nuggets into a clear and actionable formula that is designed to help business owners create an unbreakable business and turn their message nto a mission. To me “The Growth Formula” is more than just a book, it’s my first baby, a proven playbook to succeed in business no matter what the economy looks like and I’m so excited to share it with the world.!
Great advice, Joly. Thank you for joining us today and sharing your insights and experiences in the digital marketing industry. It’s been a pleasure speaking with you. Where can people connect with you if they want to learn more.
Joly Tematio: Thank you for having me, all the pleasure was mine! You can find me on all social media platforms at @jolytematio. Or if you’d like to work with me and my team, head over to Drogonconsulting.co to apply to see with someone in the team.
